A digital identity is the online identity of an individual or organization. It is a dynamic map of an individual based on all the information available online about him. A person with a personal approach to digital identity engages much more casually on social media. They use social media for sharing experiences, expressing individuality and forming connections with friends and family, whereas with a professional approach to digital identity a person is showcasing expertise, professional connections and reputation. An individual behave more professionally and uses more professional language. He is careful with spelling and grammar. They tend to approach social media more selectively and strategically. They use it as a tool for personnel branding. They are usually more respectful than people who use personal approach to social media. In networked publics digital identities can converge though shared interests, communities and concerns. It allows for smoother and seamless interaction and allows for easier collaboration, it allows for diverse viewpoints as it brings together people from diverse perspectives and viewpoints. When idividuals get together online they voice their concerns collectively, thus converging of digital identities amplifies voices
Leave a Reply